This section was composed for every business owner who has ever advertised, is rethinking their advertising strategy, or looking into advertising in the Louisville KY area for the very first time.

On average, we each see over 3,000 different commercial messages daily. Advertising is everywhere. Businesses must be more savvy than ever with how they present themselves and spend their ad dollars. Most small and medium-sized businesses are very poorly served by print, radio and TV advertising because of the simple fact that in order to reach the people who are potential customers, they have to buy at least four or more times the circulation they need. Even direct mail, which does allow them to choose their own circulation, can be very expensive.

Enter Coffee News. Your neighborhood business NEEDS neighborhood coverage, and there is very little, if any, advertising media that allows you to target your advertising dollars so precisely and so effectively. Coffee News manages to reach the highest and most potent concentration of potential customers of ANY media -- for a fraction of the cost! 

Coffee News editions cover the Jeffersontown/Hurstbourne/Middletown areas, St. Matthews/Lyndon/Westport Village areas, and Springhurst/Summit/Prospect areas. Other Coffee News publishers cover the Highlands, downtown Louisville, and Fern Creek areas.

Your ad in Coffee News is:

Exclusive:  No competing ads allowed. You get 100% of the exposure.

Visible:  Your ad is on the front or back (not lost in the middle!). Ads are rotated weekly.

Targeted:  Advertise in the area(s) of town to target your specific market.

Everywhere:  Available at restaurants and wait areas. Read by people who live, work, play, shop - and dine out in the area. Contest entries have been received from 72 zip codes!

Fun:  Good, clean and fun news only.

Read the fascinating story "How All Advertising Works", by Coffee News founder Jean Daum. In order to view this document, you will need to have Adobe Acrobat Reader installed on your computer. For more information on downloading and viewing this file, visit our Web site help section.

To give your business the most views,
put it in the Coffee News!